Media Services
Board-Trac offers complete media services from research and planning to the placements, monitoring, stewardship and post-buy reconciliation and analyses. We have experience in all media forms, including television (network and cable); print (all forms, trade and consumer -- endemic and non-endemic); radio (national and spot); out-of-home (all forms); direct response; interactive and alternative.
The Board-Trac media alliance works closely with our clients from the beginning of the planning process and is never out of the loop. We are participants in developing client strategies, and therefore know, and understand our clients’ business well beyond simply their media needs.
This structure yields plans that are insightful, imaginative and impactful. It is our mission to find the best environment to showcase our clients’ message, while demanding value and ROI. We relentlessly search for creative ways to advance our clients’ media programs, adding value while not necessarily adding cost.